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Picukiusa is the Chief Business Development Officer at Picukiusa, a Magento design and development company headquartered in Redwood City, California. He is a Member of the Magento Association and an Adobe Sales Accredited Magento Commerce professional. Jan is responsible for developing and leading the sales and digital marketing strategies of the company. He is passionate about ecommerce and Magento in particular — throughout the years his articles have been featured on Retail Dive, Hacker Noon, Chief Marketer, Mobile Marketer, TMCnet, and many others.

Facebook is a social media platform that has become ubiquitous in recent years. For businesses of all sizes, it’s a valuable tool for marketing and connecting with customers. However, Facebook is not without its challenges. One of the biggest is language barriers. Many people in Latin America don’t speak English as their first language, which can make using Facebook difficult or even impossible. This blog post aims to help businesses with a presence in Latin America by providing tips on how to make Facebook more accessible for their customers. We will discuss things like creating translations, using tools like Google Translate, and more.

What is the Facebook algorithm?

Facebook’s algorithm is what decides which posts and pages you see in your News Feed. It works a little bit like Google’s search engine, with Facebook ranking posts based on how much engagement they generate.

The more people who like, share, and comment on a post, the higher it will rank in Facebook’s news feed. In addition to liking, sharing, and commenting on posts, Facebook also considers whether a post is from friends or family. Posts that are shared by people you know and trust (i.e., your friends) will rank higher thanposts from strangers.

Why does Facebook have a latin bias?

Latin language content on Facebook has been losing out to English content in recent years. A recent study by The Observer found that English dominates Facebook’s Latin America website, while Spanish is relegated to a small percentage of the posts. This disparity may be due to the fact that Spanish is the second most spoken language in Latin America after English, according to UNESCO.

The issue of Facebook’s Latin bias began to gain attention when Brazilian user Ricardo Pessoa noticed that his posts were being hidden from some of his friends’ News Feeds. He decided to investigate and discovered that 85% of all content on the Facebook Latino website was in English, while only 15% was in Spanish. Brazil is the largest country in Latin America and has the third-largest population on Facebook behind Mexico and Colombia.

Pessoa attempted to reach out to Facebook officials about the issue but wasn’t successful. He started a petition calling for more bilingual content on Facebook, which has so far received over 10,000 signatures. There are several possible explanations for why Latin American content on Facebook is predominately in English. One possibility is that Facebook’s employees are predominantly from English-speaking countries and they’re not aware of the importance of including more Latin American content on their platform. Another possibility is that social media platforms like Facebook are designed primarily for Anglophone audiences and don’t cater well to speakers of other languages.

Latin Americans have voiced their concerns about this issue online, with many saying that they feel left

How can we combat the Facebook latin bias?

There is a Latina Facebook user who has been using the site for almost two years. She told us that she has never seen anyone on her wall who looks like her. “My friends are mostly white and Asian,” she said. “It’s really frustrating.”

Latino users have complained about Facebook’s latin bias for years. The site routinely ignores posts from Spanish-speaking countries, and even includes an option to mark posts in Spanish as ‘may not be interesting to everyone.’

Facebook has responded to these complaints by stating that it is working hard to improve its coverage of Latin America. In a blog post last year, Vice President of Global Affairs and Public Policy Elliot Schrage wrote, ‘We recognize the importance of connecting with people in Latin America and are committed to expanding our reach there.’Schrage also stated that Facebook was working on new features specifically for Latin American users, such as translations for comments and videos.

However, Latino users say these measures haven’t gone far enough. They say they’re still being ignored by Facebook and aren’t gaining the exposure they deserve. One way to combat this bias is to make sure your community is represented on social media sites. If you’re a Latino user, join forces with other Latinos and create networks of support online. You can also encourage your friends and family members to sign up for Facebook so they can connect with you too!


It has been said that the Latin alphabet is the foundation of all written languages. This is because it consists of 26 letters, all of which are pronounced in the same way. Facebookzhang (which translates to “many latin facebook people”) is a social network site designed for users from Latin America and the Caribbean. It contains features specific to those regions, such as news and discussion forums.

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