Tuesday, March 21, 2023

How Finance Businesses Can Overcome the Problems of Address Verification

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Picukiusa is the Chief Business Development Officer at Picukiusa, a Magento design and development company headquartered in Redwood City, California. He is a Member of the Magento Association and an Adobe Sales Accredited Magento Commerce professional. Jan is responsible for developing and leading the sales and digital marketing strategies of the company. He is passionate about ecommerce and Magento in particular — throughout the years his articles have been featured on Retail Dive, Hacker Noon, Chief Marketer, Mobile Marketer, TMCnet, and many others.

Whether the companies are in different sectors like transportation, retail, hospital, financial services, insurance, utility or public sector companies, verify address is critical to ensure the timely, correct delivery of products and services and to understand the clients. Without verification of address, the risk of delivery failures increases substantially, leading to higher operational money as well as facing negative customer service feedback. Additional costs can be incurred where taxes are incorrectly assigned. 

Bad user experience costs businesses a great loss annually and defames themselves in the marketplace and in competitors. Due to invalid address verification techniques, lost deliveries are another issue for a financial business that must pay additional delivery costs.

How Financial Companies Take Help from Address Verification System?

The system only accepts reliable data thanks to an automated verification process for customer addresses for the finance sector. If a fraudster is trying to scam, it is understandable that customers will give false or insufficient information, and ask for allowing financial organizations to provide services. Validate address, and verifying an address, is crucial when using online address verification to secure the company’s finances.

ID Verification

Process of address verification helps to find a person’s identity, which is important given the surge in ID fraud in our increasingly digital world. Matching a name to a validate address using a trustworthy source of reference data is essential for ensuring that address data is correct, current, ID is authenticated (the user is who they say they are), and it is ready for usage for further processes.

Maintain Sustainability

Along with many other difficulties, sustainability and carbon neutrality are major concerns in this industry. The majority of consumers and other stakeholders want the companies that offer them services to be sustainable and want to know what they are doing to minimize any negative effects on the environment.

Financial institutions should anticipate seeing more of the law in the future. Only those who will help them accomplish these objectives will be hired. They will be able to be more precise with verifying an address, cut down on carbon emissions from producing and delivering mail that is addressed incorrectly and will be returned. And it becomes more sustainable with online address verification.

Inaccurate Address Verification Data Issue

Inaccurate and outdated contact information is a problem that affects all industries. Because the data quality in a database will quickly deteriorate, constant monitoring is necessary. Correcting this data has substantial time and financial implications, changing its sales on average. For instance, It could better use the time and money involved in other aspects of the company.

One of the key issues is the increased reliance on data provided by users via mobile devices. When customers are being onboarded, it has led to an increase in inaccurate data collecting. When entering the contact information of a customer on a screen, sometimes people are much more likely to make a mistake. It may not be surprising that online address verification by customers posted regularly contains errors like misspelled names, wrong house numbers, and wrong postcodes.

Lookup Online Address Verification

Address verification services are vital in ensuring the accuracy of customer addresses. They enable a prospect to choose an authentic immediately recognizable, and properly structured for their exact location during the onboarding step as they complete an online contact form. It will eliminate the expense of later data correction.

Aside from minimizing errors brought on by fat finger syndrome, verification of address services also improves user experience by lowering the number of keystrokes needed to type an address on a small mobile screen. It enables financial services to increase the accuracy of their stored address data, which will lessen the cost of missed deliveries and the risk of sensitive financial information becoming lost and their environmental impact. Additionally, they will be more likely to provide a remarkable customer experience. 


The development of technology is changing how consumers shop for goods and services online. Given the proliferation of digital trends, the user experience will determine how popular the services are in the marketplace. 

Address Verification Service optimizes the address information of a finance business’s clients using innovative techniques fueled by artificial intelligence. Businesses can reduce chargeback fraud and mailing costs brought on by faulty and fraudulent addresses supplied by fraudsters by using high-quality address data.

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